Letter Format / December 30, 2018 / Pauline Sanchez
You risk running into that situation if you use a sample covering letter that is not your own. The key point in writing a good covering letter is to stay focused on the end result of getting an interview. You should not be afraid of asking for that interview. Do not do what a majority of job hunters today do and that is hope and wait you get a call after your resume is read. You will probably be waiting a long time. You want to make sure there is no doubt that you will get called for an interview. Start off by addressing your letter to a specific person.
This letter has to be interesting enough to avoid it being chucked aside. Readers find it tiresome to go through letters that are disorganized and untidy. Letters that sell hit the bull s eye when they are written in bulleted form highlighting only the salient features. Novices at sales writing should not anticipate instant success. Becoming an effective sales copywriter requires practice and endurance. Try your hand at practicing sales copywriting of different types before you are able to master the skill. Prior to mailing the letters examine the letter sample to see if it would attract you.
Dare to go beyond the generic and do something more specific. Many people are afraid to show their goods in their covering letter sample. But actually this is big mistake. The covering letter sample is the best way to be able to communicate to your potential employer that you are capable experienced and highly qualified for the job. This is also the time to capitalize on your strengths. But make sure that what you will be placing in your covering letter sample is something that you can clearly justify and deliver to your client should he or she ask for it. For example if you say that you have a certain skill that is good for the job you are applying for be willing to attach samples that will prove this.